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    網站怎么優化呢?

    發布時間:2021-10-29 14:08
    瀏覽: 作者:管理員

    如何優化移動網站? 隨著近年來智能手機的普及,移動端的流量不斷增加。 許多站長度為搜索引擎的優化人員已經開始重視網站的流量運動。

    但是,有些人不太清楚網站移動終端的優化。 今天的編輯將研究如何優化移動終端網站和移動終端的優化技術。

    優化手機網站SEO優化技巧!

    一、域名和機器人設定

    1 .域名應盡可能短,便于記憶。 手機網站的大部分域名都是電腦網站的二級域名。 當然,這個也可以。 與以往的網站一致,更加重視用戶的信任。 但是,如果那是特殊的手機網站,最好有一個短而好記的域名。 例如,百度建議使用以m開頭的輔助域名

    2 .最好不受任何限制地安裝機器人,讓所有搜索引擎抓取都做它們。 此外,許多網站管理員犯的錯誤之一在此得到了糾正。 百度官員表示,百度蜘蛛爬行動物UA為百度百科(www與m一致。 一些站長將百度移動爬蟲的用戶界面誤認為百度手機,但并非如此。 請參閱(搜索引擎合同技術的優化原則。

    二、做好移動和電腦網站的改編和轉換工作

    1 .確認手機網站或電腦網站的各頁面上有適當的導航或提示鏈接,用戶可以在手機版本和電腦版本之間進行切換,以更好地包含搜索引擎。

    2 .百度官方聲明:關于移動網站,如果有百度百科ua或其他來源無法確定的ua訪問,默認情況下直接返回到html5或xhtml移動頁面的類型,建議不要重定向到電腦頁面。

    三、移動站和PC站的數據同步

    移動站和電腦站使用相同的頂級域名,前綴為m和www。 這是最常見的方法。 通常,在優化這樣的移動站之前需要對數據進行同步。 移動站和電腦站共享同一數據庫,各頁彼此對應。 而且我們需要做移動適應的工作。 這樣的移動站不需要單獨進行優化。 電腦站的排名完成后,移動站的排名也會提高。

    四、適應性或響應性網站

    目前,適應性強或響應性強的網站備受歡迎。 使用相同的域名和css控制電腦和移動終端的顯示方法,可以把被看成是移動站和電腦站的組合。 這個網站的優化不需要移動自適應也不需要移動終端的個體優化,按照電腦站通常的優化方法使用維護這個網站就可以了。 建議(深圳搜索引擎優化培訓。五、手機網站盡量簡潔

    1 .手機網站的頁面下載速度比電腦網站慢。 盡量保持頁數和大小最小。

    2 .另外,作為手機用戶,用戶瀏覽網頁的時間是零碎的。 不能耐心地將點擊的許多頁面直接展示給瀏覽者。 因此,移動網站的設計應該盡量簡化。

    3 .指導頁面或購買流程必須盡可能簡單,提供訪問者從進入網站到購買的最簡單的步驟,直接扔掉那些多余的內容,讓訪問者看到自己想要的東西。 如果在一個購買過程中購買時需要注冊六個或七個項目并填寫更多項目,下次可能就不會來了。

    六、優化網站:與電腦原理相同

    七、“strong\u\u”、“em”、“h”、“em”等各種html標簽的優化:具有與計算機側的網站相同的意義。

    請記住優化:alt屬性。 移動終端的位置比電腦終端的位置高得多。 許多手機用戶不支持圖像,因此可以節省流量。 alt的文本顯示為被。 推薦(如何在網頁上布局關鍵字。

    八、盡量避免使用彈出窗口、flash、java等行為:同樣,flash和彈出窗口等行為占了流量的大部分,會浪費手機用戶的時間和流量。

    九、遵循白皮書百度移動搜索登錄頁面體驗規則

    十、優化頁面標題:標題與移動搜索引擎優化或電腦搜索引擎優化一樣重要。

    十一、頁面細節優化

    1 .獨家手機網站的標題標簽。 手機網站第一頁或頻道第一頁的網頁代碼關鍵字和說明需要添加與電腦端不同的元標簽和關鍵字。 各頁的關鍵字和說明與以往電腦網站上的樣本相似,進行著有針對性的填寫工作。 這有助于查看(總結)和優化搜索結果。

    2 .減少死鏈。 如果沒有內容,最好用404、403等狀態代碼指定。 如果內容死亡鏈想重定向到主頁,建議跳過302而不是javascript。 跳。

    十二,網站交換連接:這是電腦端優化和移動端優化的重要組成部分。

    十三,搜索引擎蜘蛛會發現你的內容:以免犯404個錯誤。

    向每個網站管理員的后臺提交你的移動網站。

    修改或修改手機網站時執行301重定向。 百度官員指出,對于手機網站的修改和域名的更改,新舊內容的映射必須盡可能簡單。 如果在域名更改過程中不更改路徑,負面的影響會變小,影響時間也會變短。移動臺需要送鏈子嗎? 送到哪里?

    這件事一直讓站很郁悶。 特別是這幾年,聽到有人說外鏈的作用大幅下降,不推出外鏈就做排名也可以,真的是這樣嗎?被別說謊,從實際情況出發吧。

    什么行業會成為移動網站?

    這個問題可以清楚地告訴你,到目前為止,沒有不需要移動站的行業網站。 請在百度索引(Baiduindex  )上搜索你的網站關鍵字,看看移動網站的搜索比率。 但是,這里有非常重要的事情。 請注意,移動站最需要:成為本地服務行業的網站。 從用戶需求的角度來看,用戶需要找到本地服務方面的需求。 他一定需要地址、電話號碼、價格、地圖指南和其他要求。 針對用戶需求,我們詳細介紹了通過分析用戶需求來確定網站名稱的三個步驟。 這種情況也是當地的服務需求,裝飾行業也一樣。

    移動優化中最容易忽略的問題是什么?

    請不要焦躁。 聽了移動電臺的優化,每個人似乎都很困擾。 以上幾點結束后,移動站和電腦站應該盡他們所能。

    )域名應盡可能短,并能完全顯示在搜索列表中。

    2 )注意機器人文件的打開,不要擔心移動站為什么沒有排名。 查看機器人文件時,搜索引擎禁止爬行。 這種低級錯誤的情況太多了。

    )3)寫入主要的TKD標題標簽和一些重要的元標簽;

    4 )對于無法忽視的非常小的詳細信息,可以檢查網站在線之前需要進行的檢查。
    英文對照
    How to optimize the website?
    How to optimize mobile websites? With the popularity of smart phones in recent years, the traffic of mobile terminals is increasing. Many station length search engine optimizers have begun to pay attention to the traffic movement of websites.
    However, some people do not know the optimization of website mobile terminals. Today's editors will study how to optimize mobile terminal websites and mobile terminal optimization technologies.
    Optimize mobile website SEO optimization skills!
    1、 Domain name and robot settings
    1. Domain names should be as short as possible for easy memory. Most domain names of mobile websites are secondary domain names of computer websites. Of course, this is OK. Consistent with previous websites, we pay more attention to the trust of users. However, if it's a special mobile website, it's best to have a short and easy to remember domain name. For example, baidu suggests using an auxiliary domain name starting with M
    2. It is best to install robots without any restrictions and let all search engines capture them. In addition, one of the mistakes made by many webmasters has been corrected here. Baidu officials said that Baidu spider reptile UA is Baidu Encyclopedia (WWW is consistent with M. some webmasters mistook the user interface of Baidu mobile crawler for Baidu mobile phone, but this is not the case. Please refer to (optimization principle of search engine contract technology)).
    2、 Do a good job in the adaptation and conversion of mobile and computer websites
    1. Confirm that there are appropriate navigation or prompt links on each page of the mobile website or computer website. Users can switch between the mobile version and the computer version to better include the search engine.
    2. Baidu official statement: for mobile websites, if Baidu Encyclopedia UA or other sources cannot determine the type of UA access, by default, it will directly return to the HTML5 or XHTML mobile page. It is recommended not to redirect to the computer page.
    3、 Data synchronization between mobile station and PC station
    The mobile station and the computer station use the same top-level domain name, prefixed with m and www. This is the most common method. Generally, data synchronization is required before optimizing such a mobile station. The mobile station and the computer station share the same database, and the pages correspond to each other. And we need to do mobile adaptation. Such mobile stations do not need to be optimized separately. After the ranking of computer stations is completed, the ranking of mobile stations will also be improved.
    4、 Adaptive or responsive website
    At present, websites with strong adaptability or responsiveness are popular. Using the same domain name and CSS to control the display method of computer and mobile terminal can be regarded as a combination of mobile station and computer station. The optimization of this website does not require mobile adaptation or individual optimization of mobile terminals. It is OK to use and maintain this website according to the usual optimization methods of computer stations. Suggestions (Shenzhen search engine optimization training ())). 5、 Mobile websites should be as concise as possible
    1. The page download speed of mobile website is slower than that of computer website. Try to keep the number and size of pages to a minimum.
    2. In addition, as mobile phone users, the time spent browsing the web is fragmented. Can't patiently display many clicked pages directly to visitors. Therefore, the design of mobile website should be simplified as much as possible.
    3. The guidance page or purchase process must be as simple as possible. It provides visitors with the simplest steps from entering the website to buying. It directly throws away those redundant content and lets visitors see what they want. If you need to register six or seven items and fill in more items during a purchase process, you may not come next time.
    6、 Optimize website: the same principle as computer
    7、 The optimization of HTML tags such as "strong \ u \ U", "EM", "H", "EM" has the same meaning as the website on the computer side.
    Remember to optimize the: alt attribute. The location of the mobile terminal is much higher than that of the computer terminal. Many mobile phone users do not support images, so they can save traffic. The text of ALT is displayed as. Recommendation (how to layout keywords on Web pages ()).
    8、 Try to avoid using pop-up windows, flash, Java and other behaviors: similarly, flash and pop-up windows account for most of the traffic, which will waste the time and traffic of mobile phone users.
    9、 Follow the white paper Baidu mobile search login page experience rules
    10、 Optimize page title: the title is as important as mobile search engine optimization or computer search engine optimization.
    11、 Page detail optimization
    1. Title label of exclusive mobile website. Meta tags and keywords different from those on the computer side need to be added to the web code keywords and descriptions on the first page of the mobile website or the first page of the channel. The keywords and descriptions on each page are similar to the samples on previous computer websites, and targeted filling is carried out. This helps to view (summarize) and refine search results.
    2. Reduce dead chain. If there is no content, it is best to specify it with status codes such as 404 and 403. If the content death chain wants to redirect to the home page, it is recommended to skip 302 instead of JavaScript. Jump.
    12、 Website exchange connection: This is an important part of computer-based optimization and mobile-based optimization.
    13、 Search engine spiders will find your content: to avoid making 404 mistakes.
    Submit your mobile website to the background of each website administrator.
    301 redirection is performed when modifying or modifying the mobile website. Baidu officials pointed out that for the modification of mobile website and the change of domain name, the mapping of old and new content must be as simple as possible. If the path is not changed during the domain name change process, the negative impact will be smaller and the impact time will be shorter. Do mobile stations need to send chains? To where?
    This matter has been making the station very depressed. Especially in recent years, I heard someone say that the role of the external chain has decreased significantly. It's OK to rank without launching the external chain. Is that really true? Don't lie, let's start from the reality.
    What industry will become a mobile website?
    This problem can clearly tell you that so far, there are no industry websites that do not need mobile stations. Please search your website keywords on Baidu Index to see the search ratio of mobile websites. But there are very important things here. Please note that the mobile station needs to be the website of the local service industry. From the perspective of user needs, users need to find local service needs. He must need address, telephone number, price, map guide and other requirements. According to the user needs, we introduced in detail the three steps of determining the website name by analyzing the user needs. This situation is also the local service demand, as is the decoration industry.
    What is the most easily overlooked problem in mobile optimization?
    Please don't be anxious. After listening to the optimization of mobile radio, everyone seems very troubled. After the above points, mobile stations and computer stations should do their best.
    )The domain name should be as short as possible and can be fully displayed in the search list.
    2) pay attention to the opening of robot files and don't worry about why the mobile station doesn't rank. Search engines prohibit crawling when viewing robot files. There are too many such low-level errors.
    )3) Write the main TKD title tags and some important meta tags;
    4) for very small details that cannot be ignored, you can check the checks that need to be carried out before the website is online.

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